E-commerce in Pakistan works in a similar way to e-commerce in other countries. Consumers can browse and purchase products and services online from a variety of e-commerce websites and platforms, using a computer or a mobile device.
To make a purchase, customers typically add items to their online shopping cart and proceed to checkout, where they can review their order and enter their payment and shipping information. Payment can be made using a variety of methods, such as credit card, debit card, bank transfer, or digital payment services such as Easypaisa or JazzCash.
Once the payment has been processed, the order is fulfilled and shipped to the customer, either directly by the seller or through a third-party logistics provider.
In Pakistan, e-commerce is regulated by the Pakistan Telecommunication Authority (PTA), which is responsible for issuing licenses to e-commerce businesses and ensuring compliance with relevant laws and regulations.
Overall, e-commerce in Pakistan operates in a similar way to e-commerce in other countries, offering consumers the convenience and accessibility of online shopping and providing businesses with a platform to reach a wider market.